Watch Myths And Misconceptions

In the watch community, newbies and experts alike are bound to come across information that may be commonly accepted but are actually myths and misconceptions about watches. We want to ensure you are not misinformed so in this post we are going to break down 5 common myths and misconceptions in the watch community and reveal the truth behind them. 

Myth:  Rolex Watches Are Always The Best 

This myth is an idea held most commonly by non-watch people who assume because Rolex is the most recognizable watch brand that Rolex must make the best watches. 

Truth: Many Other Brands Can Be Better Depending On The Collectors Desires

The truth of the matter is that it is impossible to say that any watch brand is the “best.” Rolex is definitely a top tier watch brand with its countless innovations to the watch industry, superb quality and reliability, history, and brand recognition. Even with Rolex’s incredible success, it cannot be considered the best because every collector has a different taste and desires for what they want in a watch, one collector’s  Rolex could be somebody else’s Patek Phillipe or Audemars Piguet. Saying that Rolex is the best watch brand that produces the best timepieces should be taken as an opinion open for discussion and disagreement rather than objective truth. 

Rolex crown

Myth: Sapphire Crystal Lenses Are Unbreakable 

Some people believe that when a watch lens is made from a sapphire crystal, the lens is “unbreakable” and can withstand high levels of force without cracking.

Truth: Sapphire Crystal Viewing Windows Are Very Strong And Scratch Resistant But Not Unbreakable.

Most people consider Sapphire Crystal to be the best material for a watch lens. This is true and most luxury watches use sapphire crystal for its extreme hardness and scratch-resistance superior to other lens materials, this however does not mean sapphire crystal is unbreakable. If mistreated, even sapphire crystal will crack and scratch so take care of your watches no matter how strong and rugged you think it is. 

Myth: The More Jewels The Watches Movement Uses The Better The Watch

Watches with an automatic or manual movement use jewels to reduce wear and friction to improve accuracy, people often associate more jewels with a better watch.

Truth: In Modern Watches, More Jewels Doesn’t Always Mean A Better Watch

As previously mentioned, Jewels are used in a watch movement to decrease wear and friction on the moving parts because jewels are harder than metal, jewels that can be used for this purpose are diamonds, rubies, and sapphires. In most cases, the number of jewels in a watch increases with the complexity of the movement. In the past, the number of jewels in a watch movement could indicate the quality thus the value of the watch. Over time the number of jewels in watches has increased with modern watches having an average of 17 jewels. This jewel to value watch indicator is no longer reliable due to lab-produced gems becoming available causing the price of the jewels to greatly decrease meaning the jewels used in a watches don’t really add to the value of the piece anymore. Another reason the number of jewels a watch uses cannot be used as an indicator of value is that some watch companies will intentionally use unnecessary jewels in their movements to increase the number of the jewels to create the illusion of increased value. 

automatic watch movement

Myth: “Swiss made” means the watch was completely made in Switzerland

Switzerland is considered by most to be the world capital of watchmaking so watches that are made in Switzerland are often able to command higher prices. For this reason, watch companies will make it known if their watches are “Swiss made” and many people take this as meaning the whole watch was made in Switzerland.

Truth: Watches Labeled As “Swiss Made” Only Need 50% Of Their Parts Made In Switzerland

For a watch to be advertised as being made in Switzerland, only 50% of the watches parts need to be made in the country, this means that the other 50% can be made anywhere. In essence, you could buy a watch thinking your watch was entirely made in Switzerland when in actuality half of that watch could be made in any other low cost of production country such as China

Geneva, Switzerland


Myth: Swiss Watches Are The Only Good Luxury Watches

As mentioned previously, Switzerland is considered to be the watch capital of the world, this leads many people to believe that the only good luxury watches are Swiss made. 

Truth: Other Countries Are Making Great Timepieces Competitive With Those Made In Switzerland. 

There was a time when almost all of the world’s best watches were from Switzerland, fast forward to today and other countries have offerings of the same quality as those from Switzerland. Two great examples of this are Grand Seiko from Japan and A. Lang & SÖhne from Germany. The main takeaway from this is that while the majority of the world’s best luxury watch brands are still based in Switzerland, don’t be blind to the rest of the world’s watches or you might just miss out. 

A. Lange & Sohne 1815

Now You Know

These Watch Myths and Misconceptions are more common then you may think and hopefully you know the truth behind them, and have come away with some newly found watch knowledge. For more interesting and informative content “For Watch People” check out more posts here.

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